Weibo (similar to Twitter) from China Great Success
Weibo (similar to Twitter) from China Great Success. Weibo is a local networking site in China that is similar to Twitter. Weibo recently emerged apparently very popular in China and used by foreign companies for promotion. Weibo was introduced in August 2009. Currently the number of members about 300 million. The foreign companies began to use Weibo to promote their products.
Researchers from the China Market Research Group interviewed the consumers of media in China. The result is more and more people in the age group 18-32 years using Weibo to get various information. As a result a variety of snapper foreign companies operating in China was put on Weibo to reach consumers. Such as Coca Cola, Unilever, and Louis Vuitton.
Weibo has changed how China’s people get and share information. Weibo success may not be separated from Twitter Blocking in China. But perhaps also because, Weibo is a good product.
